Embroidery digitizing is the process of converting artwork into a digital embroidery file that an embroidery machine can read and stitch. It is an important step between a design idea and the finished embroidered product.
A logo may look simple on a computer screen, but embroidery machines do not stitch images like JPG, PNG, or other regular graphics. They follow specific instructions that tell them where to place stitches, which direction to sew, when to change colors, and how different parts of the design should be built.